We were blitzing missions out of emol with machariels for some time before we actually sat down and optimized it further. It became clear that when you're making over 100m an hour blitzing missions, taking the time to convert the lp and sell it is wasting time that could be used to run more missions. This was solved by kwark, who decided to actually convert and sell the lp for everyone. He would stock stations with ammo and when we needed to convert lp he traded us the ammo and bought the faction ammo that we turned it into for just below market value.
This obviously cut into the missioners income a bit but since kwark was taking only a couple hundred isk/lp and most of the ammo at the time being around 1k isk/lp everyone was quite happy. Missioners were making more because they could run more missions and kwark set up an rf ammo empire in various tradehubs. Soon he was moving so much volume every day that even when he lost a 14b isk freighter due to not double packaging his cargo it didn't even make any real impact in his operation.
Converting lp also became a lucrative business as kwark expanded his lp converting to the public and other members of the Hatchery started a seperate lp conversion corp Every Day Low Prices, which focused mostly on faction items. Around this time we moved to Oddelulf and were also running level 5 missions out of Istodard in molden heath for additional lp gains.
Spreadsheets were made for many corporations to see what exactly was worth going after. The 5 run bpcs of faction items were very good profit makers and after running the numbers we settled on the quafe corporation. The system of Saranen is a 0.1 meaning that it has much better lp rewards than anything in hisec or most other lowsec, and being able to blitz missions in nanodrakes or pvp fit machs, lowsec really wasn't that dangerous for us.
Other factors for the move from Oddelulf to Saranen were mostly pvp related. It is important to note that Ueberlisk stayed behind and decided to kill anything and everything in the area. He continues to do so to this very day.
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